Brandalism is a Portmanteau and has many definitions. The Urban Dictionary defines it as the creeping corporatisation of schools, libraries and other public buildings, which are gradually being daubed with company logos and slogans. Coined by graffiti artist Banksy, and expounded on in his book “Wall and Piece” However there was an earlier citation by [...]
Archive for the ‘Portmanteau’ Category
The word “Portmanteau” is used to describe a linguistic blend, namely “a word formed by blending sounds from two or more distinct words and combining their meanings.” My favourites Portmanteau words include Tryverting – The process of sampling or giving away products and services in order entice customers to buy your product Freemium is a [...]
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