Emarketer informs us that Location-based services offer marketers enticing opportunities to connect with their targets in more relevant and meaningful ways, but uptake has been cautious. Usage surged last year—according to SNL Kagan, the number of US users nearly tripled in 2010—but just 4% of online Americans participate in location-sharing services, found the Pew Internet & American [...]
Archive for the ‘Location’ Category
Must view presentation from @kvang about Location based marketing and business. Location-Based Marketing: Foursquare + Businesses View more presentations from Kristen Vang.
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