THINKBIGBEBIG ENTREPRENEURS » Japanese business http://www.thinkbigbebigentrepreneurs.com Mon, 06 Sep 2010 11:47:37 +0000 english hourly 1 http://wordpress.org/?v=3.0.1 Think Japanese – Grow your business http://www.thinkbigbebigentrepreneurs.com/2009/07/think-japanese-grow-your-business/ http://www.thinkbigbebigentrepreneurs.com/2009/07/think-japanese-grow-your-business/#comments Tue, 14 Jul 2009 16:32:33 +0000 Timothy Bosworth http://www.thinkbigbebigentrepreneurs.com/?p=1502

The Japanese are extremely good at most things.  One thing they are particulary good at is creating cute cartoon characters like pokemon

Here is a quick 5-min talk given by Yong fook of egg-co.com at Startonomics Tokyo. In the video he discusses his findings about some Japanese web / tech mascots and how they can help you and your business.

Mascots help in the following ways

  1. lower the level of intimidation for your brand
  2. Gives your product or service a face
  3. Makes product development and design more creative
  4. Can be used to sell merchandise
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