With the rapid change in technology, knowing when to purchase a truly innovative product is becoming increasingly more difficult. This infographic by done Socialcast,looks at how being an early adopter does have its benefits. See full image below.
Archive for the ‘Early adopter’ Category
Roland Soong back in 2000 talks about when a technological innovation is introduced, not everyone adopts it at the same moment. Rather, there will be innovators and there will also be laggards. Based upon the examination of a large number of studies in innovation diffusion, Rogers proposed a method of adopter categorization. First, it was [...]
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