Last week I had a very hard conversation with one of my friends who was discussing whether he should shut down his business. He was feeling particularly low which was not nice to see for someone who was ordinarily up beat.
What I took away from our conversation was that in economic down times you have to [...]
Archive for the ‘Credit Crunch’ Category
Here’s a short and amusing video that describes what the credit crisis was all about in simple yet effective terms. Enjoy.
February 6, 2009 by Timothy Bosworth · Leave a Comment
Filed under: Branding, Credit Crunch, Failure
Filed under: Branding, Credit Crunch, Failure
Basic economics principles suggest that
People face trade-offs.
Every decision involves choices, and more of one good means less of another good. Income and wealth are not limitless, since there is only so much time available. Trade-offs apply to individuals, families, corporations and societies.
People respond to incentives.
If rational people compare costs and benefits, then changes in either one may [...]


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