Gmail is set to become Google’s next major push into social media. According to The Wall Street Journal, the popular webmail service will soon launch a new feature for sharing content and status updates with friends. [Update: We think Google might announce these features on Tuesday]
As WSJ points out, Gmail users can already update their statuses — sort of — through Gmail’s chat feature. Currently, this feature is more akin to the traditional IM “away message.” However, with this new social push, Gmail will offer a…
Schedule your messages to Twitter, Facebook and Friendfeed! Simplicity: Write one message, update Twitter & Facebook at the same time! Scheduling: Send now or schedule a bunch in advance!
According to The Nielsen Company, mobile Internet traffic in December 2009 was similar to total Internet use, with the largest audiences being seen for search, e-mail and social networking.
There are many ways in which the price of a product can be determined. The following are the foremost strategies that businesses are likely to use.
Competition-based pricing. Setting the price based upon prices of the similar competitor products. Competitive pricing is based on three types of competitive product: Products have lasting distinctiveness from competitor’s product. Here we can assume The product has low price elasticity. The product has low cross elasticity. The demand of the product will rise. Products have perishable distinctiveness from competitor’s product, assuming the product features are medium distinctiveness. Products have little distinctiveness from competitor’s product. assuming that: The product has high price elasticity. The product has some cross elasticity. No expectation that demand of the product will rise.
Premium pricing. Premium pricing is the practice of keeping the price of a product or service artificially high in order to encourage favorable perceptions among buyers, based solely on the price. The practice is intended to exploit the (not necessarily justifiable) tendency for buyers to assume that expensive items enjoy an exceptional reputation or represent exceptional quality and distinction.
Cost-plus pricing. Cost-plus pricing is the simplest pricing method. The firm calculates the cost of producing the product and adds on a percentage (profit) to that price to give the selling price. This method although simple has two flaws; it takes no account of demand and there is no way of determining if potential customers will purchase the product at the calculated price.
Price = Cost of Production + Margin of Profit. (more…)
Great little presentation from@TrendsSpotting on the ma major trends in 2010 Social Media. Across many of these predictions, they have identified the following trends suggested to influence 2010 Social Media: Mobile, Location, Transparency, Measurement, ROI, Privacy. Re-tweet or comment if you like agree/disagree
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